You're a passionate real estate professional, and your marketing strategy is an organic outgrowth of who you are and how you serve your clients. A major part of your strategy should be a regular postcard campaign. Not convinced? Read on for a few reasons why real estate postcards are so effective. 1. They're Powerful Yes, customers are used to seeing realtors' ads in local papers and digital formats. Receiving a beautifully designed postcard through the mail makes your identity and brand stand out. Your business becomes more memorable to clients. 2. They're Customizable Realtor postcards allow you to demonstrate your individual flair, serve your customers with practical ideas, and show off your most recent transactions in a relatable way. Adjust the designs with the seasons and holidays for the most impact. 3. They're Personal One of the greatest things you have to offer is your personal touch. In an increasingly impersonal culture, analog mediums foster connections that are authentic and lasting. Purchasing or selling a home is a significant rite of passage. Making the effort to send postcards is an indication that you're a trustworthy service provider. Making a regular postcard campaign part of your marketing strategy is a wise investment in your business. Consider these ideas as you create your plan.
2 Comments
|
AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
August 2022
Categories
All
|