In the highly competitive real estate world of today, you likely know the importance of standing out among your colleagues in order to attract clients, if you don’t Sendsations definitely does. When it comes to finding a new home, many people trust real estate agents who not only work hard, but also strive to make a personal connection. After all, it is important for many new homebuyers to feel comfortable through the house hunting process, which can be very emotional. A great way to solidify your connections with prospective and current clients is through the use of real estate recipe postcards to share your favorite family recipes as well as your business information and contact details.
A Tasty Surprise The majority of modern communication is done virtually through the internet. It can be a lovely treat to receive a physical postcard in the mail. When your potential or current clients open their mailbox to discover not only a delicious recipe postcard but also a kind and professional message from you, they will likely remember you favorably the next time they need real estate services. A Home-Cooked Delight To give an added personal touch to the real estate recipe postcards you send, make note of any references to your clients’ dietary preferences if they mention them when you meet. Casually bring up discussion of favorite local restaurants or chefs to learn your clients’ favorite foods and meals. Talk about foods they have eaten while traveling as well; perhaps they took a memorable trip to France one year and now they love to eat bouillabaisse. You can use this information later to tailor the postcards you send. For example, you might deliver a postcard to the Francophile couple with a recipe for coq au vin and a note that your family has always adored authentic French recipes. This kind of connection can lead to profitable business leads for you in the future.
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