People’s lives are harried; they rush everywhere with nary a second to stop and chat. The chance that the people you meet will remember your name, much less your email address or phone number, are slim, which is why handing out realty business cards has become a habit adopted by many realtors.
Business cards allow you to circumvent new acquaintances’ memory lapses. They have all your contact information in one place, so people don’t have to sort through the phone book or endless search engine results to find you. Furthermore, realty business cards are a physical reminder of people’s meeting with you. Often people’s days are so busy that it’s difficult for them to keep track of the conversations they’ve had, so giving them a reminder that happens to include your profession and all your contact information is a smart tactic. Professionalism is key when designing business cards, so you want to work with a company that understands the specific needs of realtors. Sendsations realty business cards are available in 12 crisp, clean styles that are perfect for realtors. All the styles include multiple contact fields, and some provide the option of including an eye-catching personal photo, a great feature that helps potential clients remember your face. Business cards are an inexpensive way to expand your client base and help ensure that people remember your name.
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Real estate postcards are proving to be an effective marketing tool in the realm of realtor competition. A postcard service company, such as Sendsations, can provide automated monthly postcard campaigns targeting several potential clients at important moments during the process of selling real estate. At Sendsations a realtor can pick and choose a set of postcards targeting past or prospective clients, disperse single mailings such as releasing just listed, just sold, and listings wanted info on a postcard, and or distribute business cards or mortgage postcards.
Realtors can send past or prospective clients general automated sets of postcards that will help get the realtor’s name out there. Sets of postcards come in a variety of fun and useful themes, such as cooking recipes, home & garden tips, green living tips, inspirational quotes, Sudoku puzzles, and other popular topics. Real estate postcards can be more effective than other types of direct mail because with their targeted topics of interest, recipients will keep, use and share these postcards for longer periods of time. Realtors can also send targeted single mailings for the express purpose of announcing a house that was just listed, just sold, price reduced, or in foreclosure, or to send refinance announcements, listings wanted, and other customized messages. Targeted single mailings can help really push a property, help publicize an announcement, and help market your real estate business in the most professional and best light possible. Single mailings can also be sent to celebrate seasonal holidays, or to send a single food recipe postcard just to get your name out there initially. Single mailings can be added to larger postcard campaigns already in existence, or ordered separately as a realtor best deems fit for his or her respective practice. Real estate postcards can capture business opportunities in both the traditional marketing sense and in ways unique to the real estate market. With the ebbs and flows of each property transaction a realtor has the opportunity to take a snapshot in the process, memorialize it on a postcard, and help his or her business to grow with effective marketing. |
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August 2022
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